A Global Bank Saves Millions, Following a Coalition Greenwich
Digital Platform Assessment

Case Studies

The assessment revealed that the platform's features were strong, but ease of use and client education were the root causes of dissatisfaction. By implementing Coalition Greenwich’s recommendations-prioritizing user experience (UX) design and enhancing client training-the bank achieved a 20% reduction in service calls and significantly improved client satisfaction scores.


 

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Revitalizing a European Fixed-Income Franchise for a U.S. Regional Bank

Case Studies

The bank engaged Coalition Greenwich to assess the franchise’s viability and identify growth opportunities. By implementing a focused sales strategy-targeting high-potential buy-side firms and reallocating resources-the bank achieved significant increases in wallet share and revenues.

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Helping a European Exchange Maximize ROI on Its Next-Gen Market Data Delivery Platform

Case Studies

The exchange launched a targeted thought leadership campaign-including white papers, webinars and conference presentations-that successfully raised awareness of its platform’s benefits and positioned it as an industry leader in market data delivery. The campaign boosted client engagement and sales and earned internal recognition, winning the exchange’s annual award for most effective marketing initiative.

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